Porto’s newest cultural district, known as World of Wine Porto (WOW), is a vibrant hub comprising seven museums, including a rotating exhibit, along with a wine school, twelve restaurants, and various shops offering a range of local art and unique items like rubber ducks. Despite launching in 2020 amid challenging times, WOW has garnered significant popularity.
The diverse museums within WOW delve into different aspects of Portugal’s rich history and culture, from the origins of chocolate to cork production and the evolution of wine consumption. The district caters to visitors of all ages, offering a comprehensive cultural experience.
During a recent visit to WOW, the atmosphere was bustling with both tourists and locals eager to explore the district’s offerings. Starting at The Chocolate Story, visitors can immerse themselves in the historical and cultural significance of chocolate, from ancient civilizations to modern times. The museum features informative plaques in both English and Portuguese, providing a detailed insight into the world of chocolate. Additionally, guests can visit the WOW Chocolate Factory to witness the chocolate-making process and indulge in delectable treats.
Continuing the journey, the Wine Experience museum presents a captivating exploration of wine history and the diverse regions in Portugal known for producing exquisite wines. Interactive exhibits and insightful documentaries enhance the educational experience, culminating in a wine tasting session where experts guide guests through the nuances of wine appreciation.
One of the highlights of WOW is the proximity of its attractions, allowing visitors to easily explore multiple museums in a single day. Situated in the historic center of Vila Nova de Gaia, WOW offers stunning views of Porto, showcasing its charming terracotta rooftops and picturesque streets. At night, the cityscape sparkles with illuminated landmarks like the Dom Luís I Bridge, creating a mesmerizing sight.
After a day of museum exploration and wine tasting, visitors can indulge in a culinary delight at one of WOW’s fine dining restaurants. Mira Mira by Ricardo Costa offers a luxurious dining experience, focusing on Portuguese cuisine with a relaxed fine dining approach. The Harvest Menu features a tantalizing selection of nine courses, showcasing the creativity and artistry of the chef. Paired with exquisite Portuguese wines curated by a skilled sommelier, the dining experience at Mira Mira is truly unforgettable.
For wine enthusiasts and novices alike, WOW Porto offers a captivating journey through the world of wine, fostering a newfound appreciation for the beverage in all its varieties. With convenient access from London via regular flights, WOW invites visitors to immerse themselves in this cultural gem. Ticket packages allow guests to tailor their experience by selecting from a range of museum options on a single ticket.
